Moving potential customers into a sales funnel
A sales funnel is a marketing term that illustrates the journey of discovery, through to purchase, a potential customer will go. They’re extremely effective. Here’s an example:
Awareness: usually consists of an invitational email, asking the lead to start the journey (in this case, an email chain).
Interest: For this example, the customer opens the email because of the interesting title and wants to know more about a product or service. The customer then accepts and is part of the email campaign.
Decision: The email campaign keeps the customer engaged. Then, deciding to open a link, visit a product’s page and makes the decision to purchase.
Action: The customer purchases the product/service.
What’s included?
● An invitational email with an attention-grabbing title. They won’t be able to resist.
● A landing page inviting the receiver to sign up to the campaign.
● A nurture email template to engage with your subscribers
7 Days Guarantee: